Want to really impress your email course subscribers? Do this (the importance of continuity, and segmenting your new opt-ins)

Delivering a great first-run experience

Building the perfect landing page

Learning about why someone joined your email course

Getting buy-in

6-step playbook for segmenting your list

**What should you teach in your email course? (What I think you need to cover in your course lessons)**

What is an email course?

The goal of an email course

What should go into an email course?

A great email course should present TWO and ONLY TWO options

What are you teaching in your email course?

How long should your email course be?

"At-your-own-pace"? What time? How many?

What role, if any, does personalization have?

How to engage and learn from subscribers

Set the right expectations, and link back to previous lessons

Link each lesson